authID ShotPro Case Study
- Secure facilities entry
- Frictionless onsite onboarding
- Exclusion listing
Client Challenges
Given the attention to and importance of gun safety, ShotPro is providing a path for responsible gun owners to comply with various laws and best practices when identifying themselves at gun ranges. The businesses themselves, as well as all their patrons, need to know that they’re in a safe environment with other other practitioners, especially in an industry when 60 percent of range visitors are first-timers.
Besides safe and accurate identity verification to ensure that only eligible individuals access firearm-related services and facilities, visitors also expect a smooth user experience when booking lanes, purchasing memberships, and identifying themselves on return visits. This includes securing their established accounts, as well as the ability to recover their accounts in the case of forgotten passwords or other lockouts.
authID Solution
authID provides strong biometric authentication for these critical and compliant processes, ensuring that only eligible users are able to access firearm facilities, while preventing fraud. Legitimate visitors can register through our seamless user experience, and upon returning, they can easily reassert themselves for access that cannot be leveraged by any other individual under their name.
Ranges can avoid payment and other kinds of fraud by knowing precisely who is requesting access the first time, and during any subsequent visits, through authID’s biometric authentication. This also helps range owners demonstrate compliance with any legal requirements.
Range visitors are also accommodated with regard to privacy. Their data is encrypted and safeguarded through the entire process and beyond,
The implementation of AuthId is an integral part of ShotPro achieving its corporate objective to provide accountability and range safety across the firearm retail industry. Their team took exceptional care to ensure they understood both the consumer experience and business expectations, taking time to explain the details of their methodology. From our retail point of sale and kiosk to the our consumer-facing apps, authID is a powerful differentiator. ShotPro plans to work with authID to continue to expand upon this work in the future.
Will Reich, President
According to IBM Cost of a Data Breach Report - 2023
The average data breach in the US last year cost business $4.4M. Biometric verification would have helped stop it.
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According to IBM Cost of a Data Breach Report - 2023